Stay ahead of the curve with TikTok trends for 2024! Navigating the ever-evolving landscape of TikTok can be challenging. But staying updated on the latest trends is crucial for creators.
Short-form educational content is on the rise, providing bite-sized learning opportunities. The Barbie filter trend continues to captivate audiences, offering a unique form of self-expression. Livestream shopping has also become a hit, allowing creators and brands to engage with audiences and drive sales.
In this article, we explore emerging trends, from niche communities like Booktok and Planttok to the rise of sustainable living challenges. Dive into these trends to keep your TikTok content fresh and engaging!
What are the top TikTok trends?
Top TikTok trends for 2024 include:
- Niche Communities: Communities such as Booktok, Planttok, and Cottagetok are getting bigger. On TikTok, people with the same hobbies can come together and make videos about specific topics.
- Sustainable Living Challenges: People take part in challenges that encourage environmentally friendly actions, such as using less plastic and wasting less food.
- Short-Form Educational Content: TikTok has lots of short videos that teach about different things, which people who like to learn enjoy.
- Barbie Filter Trend: Lots of people still like the Barbie filter trend. It lets them show their creativity and question beauty standards.
- Livestream Shopping: TikTok’s live shopping tool is getting popular. It lets brands show off products live and sell them.
Niche communities
TikTok trends are growing, and because of that, new groups of people with similar experiences and interests are forming. Some of these groups include:
- Booktok: Everything about suggested reading and book reviews.
- Planttok: A forum for gardening and plant care advice.
- Cottagetok: Honoring the comfortable and stylish cottagecore way of life.
In these groups, folks can share what they’re good at, chat with people who think like them, and make stuff that they’re really into. These groups have changed how people talk to each other and make stuff on TikTok a lot.
Sustainable living challenges
More people are learning about how their actions affect the environment. So, sustainable living is getting noticed more because more people care about being green. Things like using less plastic, throwing away less food, and saving energy are getting popular.
Famous people on social media, blogs, and TV talk about protecting the environment. They share tips on living greener lives. They show how to do things like buying eco-friendly clothes and reducing waste when cleaning and cooking at home.
Short-form educational content
TikTok is now a favorite place for quick and helpful educational videos. People who make videos on TikTok use it to share useful information.
It’s become a top spot for learning about special topics and even math and science lessons.
People love TikTok videos because they’re short and easy to watch. A one-minute TikTok video is easier to watch than a longer one on YouTube.
That’s why there are so many educational videos on TikTok. People who make them are good at sharing knowledge that’s fun, useful, and easy to share.
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Barbie filter trend
Barbie became very popular when her new movie came out last year. In 2023, everyone got really excited about Barbie, and even now in 2024, people still love her a lot.
However, the TikTok trends Barbie fad is more than simply a glitzy appearance—it’s a way for people to express themselves.
Some people use it to show who they are, challenge ideas about beauty, or just spend time with friends.
Livestream shopping
Now on TikTok, you can buy things while watching live videos. People who make videos and companies can show their stuff to people who really want to buy things and sell more.
With millions of views and a ton of transactions, livestream shopping on TikTok has been a huge success. It demonstrates the potential influence of this purchasing trend on the platform.
Brands and artists are doing fun livestreams to show off their stuff and answer questions. They might sell more and get loyal fans by adding shopping to their shows.