Likes on Instagram, while being one of the first social metrics to signal post-performance, remain a go-to indicator for many marketers. 

It’s completely free for the viewer: only a double tap. And an Instagram Like is included in overall engagement figures.

Even though Instagram is experimenting with the removal of public Like counts from posts, the metric will remain as an internal measurement.

Even though Instagram is experimenting with the removal of public Like counts from posts, the metric will remain as an internal measurement. 

Run a contest based on similarity:

Some of the most interesting Instagram feeds to focus on bargains and freebies. 

People enjoy entering contests, and the easier they are to participate, the more participation you will obtain.

You’ll need one of the entrance requirements for a Like-based photo contest to be that they like the post. 

The other two requirements are usually to follow the account and tag a friend or two.

Because liking a post for an entry is such a low barrier, you’ll almost certainly get a lot of engagement.

Get ideas from various brands and industries:

Where do you find your inspiration? You won’t find new ideas if you solely follow your industry or circle of acquaintances. 

Instead, spend time researching and finding inspiring accounts to follow. Make this a mix of your sector, similar industries, and businesses far outside your sphere. 

Even if their consumer base isn’t the same as this one, chances are you’ll be able to find some inspiration for your own strategy in their blogs’ strategy.

Create a hashtag strategy:

Utilizing hashtags to your company’s benefit is one of the simplest strategies to gain organic recognition.

This does not imply that you need to tag every post with #top, #wonderful, or #hair. 

It entails being selective with your hashtags, both for your brand and your sector. 

It is easier to identify similar content and influencers when you have a brand hashtag. Industry hashtags might help you see what’s popular in your field and avoid losing out.

Identify the appropriate accounts:

Credit should be given where credit is due. When possible, mention those with whom you’re collaborating on the post and in the caption.

If you have notable objects or persons in your photo, for example, tag them in the post.

It requires little effort and gives credit to the inventors.

These tags frequently result in brands liking and commenting on your post.

They’ve labelled the designers, products, and venue in this post. Tagging the designers and locations that use their products increases client loyalty and recognizes their work. 

Everyone benefits from this circumstance.

Request that a buddy is tagged:

When tagging happens, you usually have three options: copy and text the link to them, send it over to the DM, or tag them in a comment.

When this happens, you usually have three options: copy and text the link to them, send it over

DM, or tag them in a comment. If you have intriguing or humorous material, inviting people to tag a friend is a simple step. 

They were probably going to tag someone anyhow, so this is simply the next step.

Mark the location of your post:

Tagging a place, which is especially important for travel and retail brands, ensures that your photo appears when customers look at a spot. 

It’s simple enough to complete and shouldn’t take up any more of your time.

They may simply find photographs of the meals they want to try by accessing a marked location. 

If your material is good, Likes on Instagram will flow to you naturally via the location tag.

Make your captions as good as your photographs:

We’ve all heard that great media is essential for building a captive audience. But what about the accompanying caption Likes on Instagram?

Don’t skip over that area or go into autopilot mode with your words. 

Making good captions a priority requires instilling a sense of expectation in your audience. 

They’ll look forward to the captions for the following article and spend more time reading your posts. Creating interesting captions is a skill that can be honed over time.

Choose a meme or a trend:

When used correctly, memes and trends in postings can still create intriguing results.

There are entire Instagram meme accounts dedicated to specific subjects and topics. 

There are entire Instagram meme accounts dedicated to specific subjects and topics. 

To put this into action in your own account, you must first verify that you have the right audience.

This suggests they’re familiar with pop culture and spend enough time on the internet to recognize a meme when they see one. 

For certain brands where this sort of comedy isn’t a fit, a meme could be more alienating than beneficial.

So make sure you’re tuned into your audience before going with something just because it’s current or viral.